Brief history of the company

New Max India Limited (MIL) was formed in June 2020 after Max India – the erstwhile arm of the $4-billion Max Group – merged its healthcare assets into Max Healthcare and demerged its senior care and other allied businesses in June 2020 into a new wholly owned subsidiary called Advaita Allied Health Services Limited which was later renamed as Max India Limited. Max India is now the holding company of Max Group’s Senior Care business Antara, an integrated service provider for all senior care needs. It operates across two lines of businesses – Assisted Care services, including Care Homes, Care at Home and MedCare, and independent Residences for seniors. Max India investor list includes: IFC, New York Life, Nomura, TVF, Rajasthan Global Securities.

Prior to the Scheme becoming effective, the Company did not carry out any activity. Upon the Scheme becoming effective and with effect from the Appointed Date (i.e. February 1, 2019), all the present and future assets and liabilities of the Demerged Undertaking 1 (as defined in the Scheme), and the entire business of the Demerged Undertaking 1, together with all its properties, assets, rights, benefits and interest therein, stood transferred to and vested in the Company.

Corporate Identity Number: U74999MH2019PLC320039

Registered Office: 167, Floor 1, Plot-167A, Ready Money Mansion, Dr. Annie Besant Road, Worli, Mumbai, Maharashtra – 400018

Subsidiary and Joint Ventures of the Company

Pursuant to the Scheme approved by the Hon’ble NCLT, Mumbai vide its Order dated January 17, 2020, the investments held by Erstwhile Max India Limited in the following companies stood transferred to the Company and therefore, the Company has the following 6 subsidiaries and 2 joint ventures as on date:

(a) Antara Senior Living Limited, (b) Antara Purukul Senior Living Limited (held through ASL), (c) Antara Assisted Care Services Limited, (d) Max Ateev Limited, and (e) Max UK Limited

Joint Ventures
(a) Forum I Aviation Private Limited, and (b) Contend Builders Private Limited

Antara Launched in 2013, Antara is a wholly-owned subsidiary of Max India Limited. It is an integrated service provider for all senior care needs, operating two main lines of businesses – Residences for Seniors and Assisted Care Services.

Antara’s first residential community in Dehradun comprises nearly 200 apartments spread across 14 acres. In 2020, it launched a new senior living facility in Noida’s Sector-150. With 340 apartments in its first phase of development, it will cater to the social, recreational, educational, wellness, and health-related needs of seniors. It is expected to be ready for possession by 2024.

Antara’s Assisted Care Services include ‘Care Homes’, ‘Care at Home’ and ‘MedCare’ products. This line of business caters to seniors above the age of 55, who need more immersive interventions in their daily lives due to medical or age-related issues. Starting with its first facility in Gurugram, the Care Homes provide long-term care to seniors who require constant medical and nursing supervision, and short-term care services for the recuperation of seniors.

Antara plans to set up a chain of 35-40 Care Homes in the next three years. Its Care at Home services provides well-equipped, medically trained professionals offering care to seniors inside their home’s comfort. The MedCare product services vertical is a one-stop platform for the daily medical equipment needs of the seniors caters.

Recently, Antara conducted a first-of-its-kind survey ‘State of Seniors’. It attempted to understand the elderly population better with a special focus on their aspirations, preferences, challenges and opinions on today’s socio-cultural and economic issues. The study, conducted in North (Delhi-NCR), South (Chennai, Bangalore & Hyderabad) and West (Mumbai & Pune) regions, covered 2,000 middle and upper-class elders aged 55 and above.

ANTARA

Launched in 2013, Antara is a wholly-owned subsidiary of Max India Limited. It is an integrated service provider for all senior care needs, operating two main lines of businesses – Residences for Seniors and Assisted Care Services.

Antara’s first residential community in Dehradun comprises nearly 200 apartments spread across 14 acres. In 2020, it launched a new senior living facility in Noida’s Sector-150. With 340 apartments in its first phase of development, it will cater to the social, recreational, educational, wellness, and health-related needs of seniors. It is expected to be ready for possession by 2024.

Antara’s Assisted Care Services include ‘Care Homes’, ‘Care at Home’ and ‘MedCare’ products. This line of business caters to seniors above the age of 55, who need more immersive interventions in their daily lives due to medical or age-related issues. Starting with its first facility in Gurugram, the Care Homes provide long-term care to seniors who require constant medical and nursing supervision, and short-term care services for the recuperation of seniors.

Antara plans to set up a chain of 35-40 Care Homes in the next three years. Its Care at Home services provides well-equipped, medically trained professionals offering care to seniors inside their home’s comfort. The MedCare product services vertical is a one-stop platform for the daily medical equipment needs of the seniors caters.

Recently, Antara conducted a first-of-its-kind survey ‘State of Seniors’. It attempted to understand the elderly population better with a special focus on their aspirations, preferences, challenges and opinions on today’s socio-cultural and economic issues. The study, conducted in North (Delhi-NCR), South (Chennai, Bangalore & Hyderabad) and West (Mumbai & Pune) regions, covered 2,000 middle and upper-class elders aged 55 and above.